Causes of foreign exchange rate fluctuations: changes in demand for exports and imports

International trade and globalisation – Foreign exchange rates

Imagine a giant marketplace where every country sells and buys goods. The price of a product in this market is not just in pounds, dollars or euros – it’s in foreign exchange rates (FX rates). These rates tell you how much of one currency you can get for another.

What is a foreign exchange rate?

A foreign exchange rate is the price of one currency expressed in terms of another. For example, if 1 £ = 1.30 USD, the FX rate between the pound and the dollar is 1.30.

Why do FX rates change?

Just like the price of a toy can rise or fall depending on how many kids want it, FX rates move because of the balance of demand and supply for different currencies. The main drivers are:

  • Changes in export demand – more buyers for a country’s goods means more demand for that country’s currency.
  • Changes in import demand – more buyers for foreign goods means more demand for foreign currencies.
  • Interest rate differences, political events, and market sentiment also play roles.

Causes of FX fluctuations: Demand for exports & imports

Export demand rises ➜ more foreign buyers need the domestic currency ➜ domestic currency appreciates (gets stronger).

Export demand falls ➜ less foreign buyers need the domestic currency ➜ domestic currency depreciates (gets weaker).

Import demand rises ➜ domestic buyers need more foreign currency ➜ foreign currency appreciates, domestic currency depreciates.

Import demand falls ➜ domestic buyers need less foreign currency ➜ foreign currency depreciates, domestic currency appreciates.

Illustrative example

Suppose the UK exports cars to the US. If US demand for UK cars suddenly spikes (maybe because of a new car model), American buyers will need more pounds to pay for the cars. This increased demand for pounds pushes the £/USD rate higher (the pound strengthens).

Scenario Currency Demand FX Rate Movement
UK car exports ↑ US buyers ↑ demand for £ £/USD ↑ (pound strengthens)
UK car imports ↓ UK buyers ↓ demand for USD £/USD ↑ (pound strengthens)

Exam tip: Use the demand-supply logic

When answering questions about FX fluctuations, always:

  1. Identify the change in demand (exports or imports).
  2. Determine which currency’s demand increases.
  3. State whether that currency appreciates or depreciates.

Example: “If demand for UK exports rises, the pound will appreciate against the dollar.”

Quick quiz emoji style

📈 If the US suddenly needs more Japanese cars, which currency is likely to appreciate?

💡 Answer: The Japanese yen (¥) will appreciate against the dollar (USD) because more dollars are needed to buy yen.

Revision

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